Samsung Stores Coming to Canada; US Next?
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You can very easily store for a new smartphone at a carrier-run store, or perhaps check out the choice in the electronics division of a retail partner. Those could be the most common alternatives around, but organizations that have a retail presence of their own take pleasure in a complete different degree of manage over sales, as nicely as the opportunity to type closer relationships with end customers and offer you personalized assistance choices. Apple is obviously the kind specimen for this variety of retailer, but we have lately seen Microsoft stepping-up its smartphone efforts at its retail retailers, using them for its Smoked by Windows Mobile phone challenge. The following firm to start off making an affect as a retailer of its very own might be Samsung, which has exposed plans for a series of merchants across Canada.
The proposed Samsung stores would be a combine of Samsung-exclusive “zones” set up as a type of enclave within yet another retailer’s keep this is the sort of arrangement we had been speaking about in the Uk just lately with regards to Phones4U. Past these, there will be suitable stand-alone Samsung retailers, exactly where the manufacturer will have total handle above how its products are marketed to potential customers. The first such location in Canada must be open just before the finish of the year, with much more following.
Even though so far these plans are for Canada only, we would not be stunned to see Samsung start setting-up stores in the US if its experiment up north goes well.