BlackBerry App World Download Figures Pass Three Billion
Amidst months of staff cuts, falling revenue and production delays there is finally some good news for RIM after the Canadian firm announced the total number of downloads from its mobile app store has passed the 3 billion mark.
The company has seen fit to boast about the landmark via its official blog, claiming that it refutes the myth that there aren’t enough apps available for the BlackBerry platform.
That 3 billion total means that in the 1,172 days since BlackBerry App World was launched apps have been downloaded at a rate of 2.5 million per day. However, this rate has not been steady and RIM reports there had been an encouraging increase in downloads as time has gone on.
The blog post made reference to this point: “What’s even more important – and impressive – is that the number of daily downloads continues to increase. It took 786 days to reach the one billion mark, 210 days to reach two billion, and only 176 days to reach the three billion number.”
RIM also points to the fact that BlackBerry App World now has over 90,000 apps for sale. However, this figure still falls far behind those which iOS and Android can lay claim to, with Apple’s app store hosting over 725,000 apps and Google Play carrying in excess of 600,000. Both app markets are also reported to have passed the 20 billion downloads mark already.
Nevertheless, RIM’s figures suggest that it still has a dedicated user base made up of people who are actively engaging with the BlackBerry platform. What will be interesting to see is whether or not RIM will be able to attract these consumers to its upcoming BB10 operating when the new software is eventually released.